The New York Jets of he National FOotball League have announced a partnership with online ticket web site Stubhub to auction off personal seat licenses (PSLs) for approximately 2,000 of the “Coaches Club” field-level seats near the 50 yard line of the New Meadowlands Stadium scheduled to open in 2010. This is the first time a professional sports team has ventured into online auctions for PSLs and opening bids on the licences will be set at $5k. Winners of the PSL auctions will still have to purchase season tickets for the seats.
The Jets affirmed that although 27,500 upper-level seats will have no PSLs for the Jets, the exact same seats will require a $1k PSL for the Giants.
The Jets plan to sell other PSLs at the new stadium that will range from $4K-25K.